Björn Borg is a Swedish sports fashion brand that makes sportswear and underwear designed to make you look and feel active and attractive. Björn Borg offers functional and fashionable sportswear apparel for women and men, in colourful designs. The product range is currently comprised of three main categories: workout, running and tennis. Underwear is Björn Borg’s largest product area, and is available in a variety of categories and segments including performance underwear. This is complemented by socks and swimwear.